What is Business Development?
Business development is a process that helps your company establish and maintain relationships with prospects, learn about your buyer’s personas, increase brand awareness, and seek new opportunities to promote growth. Business development encompasses quite a few aspects, but at Robinson Ventures we focus on a select few:
- Sales growth
- Business expansion
- Formation of strategic partnerships
- Increased profitability
Fortunately, these steps have a large amount of overlap with setting up a strategy plan for your business. If you have a strategy in place, you may have a few items already checked off your planning list, if you don't have one, consider looking into having Robinson Ventures assist you with creating one!